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General
What is your name?
What is your email?
What is the name of your brand?
How would you describe the essence and core values of your company?
In what language are we going to design your digital elements?
Audience
Who are your ideal clients? Describe their demographic and psychographic characteristics.
What are the communication channels preferred by your audience?
Is there a particular message you want to convey to your audience?
How do they currently interact with your brand?
Competence
What is your market? (We will use this information to research your competition).
What aspects of the competition do you admire, and in what areas do you see room for improvement?
Brand personality
How would you like people to emotionally perceive your brand?
Is there an existing brand that serves as a reference for the personality you are looking for?
Are there any current visual elements that you would like to keep or modify?
Any specific requirements for graphic design? (Shapes, 3D elements, etc.).
Are there any important events or dates we should consider for implementation?
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